We're thrilled to announce that Richard Wong, Vice President of Marketing & Creator Relations from #paid (hashtagpaid.com), a global leader in the influencer marketing space, will be one of our keynotes at this year's Drupal North Regional Summit.
#paid is an influencer marketing and content platform for authentic brand collaborations. Top brands like Coca-Cola, Microsoft, Toyota, Mastercard, Canon, and Airbnb trust their proprietary matching algorithm and comprehensive platform to find the right influencers, deliver engaging authentic content, and measure ROI.
Richard's talk, "Influencing People through Marketing's Evolution," will touch on how we all connect with each other—online and offline, get inspiration, and consume media faster than ever before. With social media and the world of bloggers being a significant driver of these changes, Richard will discuss how open source, with freedom and mobility, is driving the future of marketing.
About our Speaker
Richard Wong is the VP Marketing & Creator Relations at #paid. He is a seasoned, classically trained marketer who came from Procter & Gamble and Johnson & Johnson, before joining Google, where he worked on Google’s publication for insights, trends, and research in advertising—Think with Google.
Richard is the current Chair of the Ad Standards Influencer Marketing Steering Committee. He also teaches the digital marketing classes at tech schools—Brainstation, RED Academy, and Camp Tech. Richard's work has been featured in AdWeek, DigiDay, Media in Canada, the American Marketing Association (AMA) blog, and DX3.